Designing packaging and POP items.
This was a strategic launch by Danone that would introduce soy-based desserts to current-day food shelves. We chose to iconize the benefit with a brand block shaped like a leaf, a single colour code on the shelf and handmade lettering. We also worked on product visuals so that they conveyed sensory qualities as best as possible.
Do you have any questions on the project? Get in touch with us and we will be delighted to provide you with answers.