Following its philosophy of constant innovation, Lacasa commissioned the launch of Lacasa NATURE, a line of cereal bars that follows the market trend of growing demand for increasingly natural products, from us.
We chose a design that highlighted the appeal of the product through the texture of the cereal bars within a graphic environment that clearly conveys the natural origins of the range. We used off white and green colours for this product category as well as ripped effects, textures and handwritten typographies to describe the variety.
If you have found this project both delicious and interesting, do get in touch with us and we will tell you more about this and other challenges in which naturalness is the main purchasing driver.